Digital Marketing Analytics Dashboard

A comprehensive marketing analytics dashboard that provides real-time insights into campaign performance and customer behavior.

Project Scope

Our client needed a unified view of their marketing efforts across multiple channels and platforms to optimize their marketing spend and improve ROI.

Features Delivered

• Multi-channel campaign tracking
• Customer journey mapping
• ROI calculation and optimization
• A/B testing framework
• Predictive analytics for campaign performance

The dashboard integrates with major marketing platforms and provides actionable insights for marketing teams.